Use headings that describe the subject or purpose of the underlying text

The headings on a web page should describe the topic or purpose of the underlying text. Make sure each heading says something about the text below it. A descriptive heading makes it easier for anyone to find information on a page. All headings together should give a good idea of the content of the web page. This allows visitors to quickly recognize the structure of a web page or text.

A heading must always have an underlying content.

Visitors using a screen reader can use a list of all headings to navigate over the web page. They can also jump straight to the next heading.